There's no one way to start or run a business. People have found success with thousands of different models and styles. The important thing is to set some firm goals and ground rules up front.
Why start up a business?
Got a great idea and want to turn it into a business? Awesome. Now ask yourself why.
People start new businesses all the time. Most of them won't last more than five years. You've read these scary stats before, and yet here you are. So why are you doing this? It's important to understand why, because it will affect how you start a business.
Your motivation defines your success
It's important to understand why you want to start a business because your motives will shape your approach. Answer these questions to figure out your why:
- What does success look like to you?
- What will set you apart?
- What are your business values?
Click below to work through the importance of these questions one at a time.